Cruz has made it a point to earn the support of evangelical Christians and social conservatives making it a pillar of his presidential campaign strategy.
The endorsement from King give Cruz more credibility amongst that demographic across Iowa.
King announced during a news conference held Monday morning in Iowa that he believed Ted Cruz was the candidate who is the answer to his prayers, a candidate who God will use to help restore America’s soul.
Cruz, while speaking following an event in South Carolina, said the endorsement by King was one more sign that conservatives are continuing to unite behind his campaign.
Cruz added that few conservatives if any are more trusted than Steve King in Iowa. Cruz added that he thinks King’s endorsement will have an impact that goes far beyond just Iowa. He claimed it would impact South Carolina as well.
The endorsement for many was not that much of a surprise. King’s son supports a super PAC that is pro-Cruz and the congressman had appeared with the U.S. senator last month in Sioux City. Cruz as well attended last month’s annual pheasant hunt that King holds each year.
King is a hardliner on immigration whom many of the social conservatives have courted in Iowa. Cruz is trailing Donald Trump as well as Ben Carson at this time in Iowa. Carson has taken some of the religious conservatives in the state. Cruz spent this past weekend courting South Carolina’s religious vote holding a religious rally in the city of Greenville and speaking on Sunday at a church service.
King on Monday made the argument that Cruz has made that he could coalesce the wing of conservatives in the GOP while also siphoning support of the libertarians as well as others.
King repeated on a number of occasions that the eventual Republican nominee would need to inspire Christian conservatives that he said did not take place during the last presidential election in 2012.
King also added that he set up the announcement for Monday and said it was not a surprise for Cruz but the two have not spoken to one another the past few days.